Our journey began in 2005 with a vision to dominate the market by providing unparalleled quality at an affordable price. Today, we stand proud as a market leader, our name synonymous with luxury, quality, and decadence.

Nestled in the heart of Al Quoz Industrial Area, Dubai, our state-of-the-art facility is a sanctuary of sweet delights, spanning four specialized product divisions: Oriental Sweets, Moroccan Sweets, French Pastry/Tunisian Sweets, and Lebanese Mezzeh. Our team of over 250 skilled professionals, including chefs, food producers, and quality assurance experts, work tirelessly to create masterpieces that are nothing short of culinary art.